Drawing inspiration from our archives, durable workwear, as well as contemporary music and art, we have created a collection for the modern creative. Our muse this season’s is multi-disciplinary artist, Kitty Callaghan.

--> NEUW Female :: AW22 Lookbook <--

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Welcome to RITUAL, our new collection for Q3’22.

Kitty’s work has graced the pages of Vogue Italy, Elle Australia, Harper’s Bazaar and Australia’s RUSSHMagazine where she is a contributing editor, but she is most widely known for her collages and photography. Her vibrant work seamlessly fuses the worlds of contemporary art and fashion, exploring abstraction, surrealism, and often the female form. As part of our collaboration, Kitty created original works for us that we have translated into wearable art.

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Kitty believes that style evolves out of necessity and that success is only one part of creativity, the restis hard work. We agree. You turn up, you develop skills, you develop habits. Your life becomes a creative ritual and the outcome is art, music, design, architecture or whatever creative field is your calling. Our seasonal theme pays homage to this: the rituals that creatives live by to consistently create and inspire.

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RITUAL is a ready-to-wear collection that includesa capsule collection,

co-designed with Kitty Callaghan.

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